AQOTS– A Conscious Timeless Fashion Choice

AQOTS– A Conscious Timeless Fashion Choice

The story of AQOTS begins with a profound appreciation for craftsmanship and a deep-rooted commitment to ethical production practices. Founded by a visionary entrepreneur, Pratik Sharma out of a shared passion for showcasing Indian artisans’ craftsmanship globally. Committed to ethical production, Pratik creates high-end leather bags and apparel with meticulous attention to detail. Alienated with Pratik’s passion, AQOTS celebrates sustainability, supporting artisans, and promoting timeless style through its artisanal, cruelty-free products.

Pratik’s voyage towards AQOTs

Driven by his passion for design, Pratik transitioned from finance to fashion, dedicating himself to crafting exceptional bags and apparel. With a bachelor’s in economics from the University of Delhi and a master’s in financial management from Aberdeen Business School, Scotland, the founder enunciates extensive experience in finance, wealth management, accounting, and marketing. 

Inspired by the rich heritage of Indian artisans and their unparalleled craftsmanship, Pratik set out on a mission to elevate traditional techniques to global prominence. He envisioned AQOTS as more than just a brand; it was to be a platform for celebrating the intricate artistry of Indian artisans while championing sustainability and cruelty-free practices.

His unique blend of financial acumen and design sensibility imbues each AQOTs creation with a distinct blend of elegance, functionality, and timeless style, setting the brand apart in the competitive fashion landscapes.

As AQOTS continues to grow, Pratik remains steadfast in his mission to showcase the artistic quality of timeless style.

AQOTS’ take of Sustainability

Sustainability in fashion is paramount. At the heart of AQOTS lies a deep respect for the environment and a dedication to promoting sustainability. Pratik’s every decision is guided by a commitment to minimising their ecological footprint and contributing to a more sustainable future. He advocates, “AQOTS promotes sustainability through ethical sourcing, supporting artisans, and crafting timeless pieces. We advocate for sustainability by using certified materials, minimal waste production, and educating consumers on responsible consumption, fostering a greener, more conscientious industry.”

The Debut Collection

The inaugural collection is characterised by minimalist design and a versatile color palette. Embracing clean lines and bold accents, AQOTS’ innovatively employed its signature trapezium shape for a sleek, expansive aesthetic. Whether you prefer the compact convenience of a mini tote or the spacious functionality of a large tote, the mesmerizing collection offers options to suit every need and style preference. Each bag in this collection is a testament to the company’s unwavering commitment to craftsmanship and individuality, serving as a timeless expression of personal style and sophistication

Promoting Slow Fashion and Timeless Style

AQOTS stands out in the fashion landscape due to its distinctive blend of exceptional craftsmanship, sustainable values, and a profound appreciation for India’s rich artisanal heritage. Central to brand identity is the “Less, But Superior” philosophy, which underscores its unwavering commitment to prioritising quality over quantity.

By embracing the principles of slow fashion and focusing on timeless style, AQOTS offers discerning consumers an alternative to mass-produced, disposable fashion. Our dedication to sustainability extends beyond mere rhetoric; it is ingrained in every facet of our operations. From sourcing materials ethically to minimising waste production, AQOTS strives to minimise its environmental footprint while supporting local communities and preserving traditional craftsmanship.

At AQOTS, each product is not just a fashion statement but a testament to the values and a conscious choice towards a more sustainable and ethical future.

Pratik Sharma, Founder, AQOTS
Pratik Sharma, Founder, AQOTS

Message from the Founder

“Dear fashion enthusiasts,  at  AQOTS,  our brand message resonates deeply with the discerning consumer who seeks more than just style – they seek substance. We invite you to choose AQOTS for our commitment to timeless elegance, artisanal craftsmanship, and sustainable practices. With each meticulously crafted piece, we not only offer a product but a conscious choice towards a more ethical and environmentally friendly fashion industry.

Our dedication to sourcing materials ethically, supporting artisans, and minimizing waste production underscores our mission to create products that not only look good but also do good. When you choose AQOTS, you’re not just investing in a fashion item; you’re supporting a movement toward mindful consumption and celebrating the beauty of slow,  sustainable fashion.  Join  us  in  making  a difference,  one stylish and sustainable choice at a time.” – Pratik Sharma, Founder, AQOTS


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